A New Book by Kristen White · Coming Early 2027
Your Soul Has a Business Plan
The Business You Dream of Building May Be More Personal Than You Think.
What if the business you keep imagining isn't random?
What if your experiences, your natural gifts, the challenges you've overcome, and the things you can't stop thinking about are pointing you toward something uniquely yours?
And what if the biggest obstacle isn't your idea, but your ability to trust yourself enough to bring it into the world?
Your Soul Has a Business Plan is a new book by award-winning business coach, author and media strategist Kristen White.
Drawing on more than 17 years of working with entrepreneurs, Kristen explores two essential parts of building a meaningful business:
Discovering the business only you can build.
And becoming the person who can confidently bring it to life.
You Don't Need Another Business Idea. You Need to Trust the One That's Yours.
The world doesn't need another business that looks and sounds like everyone else's. It needs the experience, perspective, ideas and talents that only you can bring.
Yet so many people spend years waiting.
Waiting until they have another certification.
Waiting until they have more money.
Waiting until their website is perfect.
Waiting until someone gives them permission to begin.
Or they launch something so safe, so similar to everything else in their industry, that the very thing that could make them successful disappears.
Your Soul Has a Business Plan is about breaking that pattern. It's about finding the distinctive business that's already taking shape inside your experience, and having the courage, clarity and practical strategy to build it.
Two Journeys. One Business Only You Can Build.
Part One: Discover the Business That's Yours
Your most powerful business idea may be hiding in plain sight.
In the experiences that shaped you.
In the problems you naturally know how to solve.
In the things people have always come to you for.
In the work that makes you feel most alive.
This part of the book helps you look beyond trends, formulas and what everyone else is selling to recognize the unique combination of experiences and abilities that can become your business.
Not another version of someone else's success. Something unmistakably yours.
Part Two: Become the Person Who Can Build It
Finding your business idea is only the beginning. You also have to become the person who can stand behind it.
Someone willing to be visible.
Someone who can communicate their value without apologizing.
Someone who can make offers, hear no, charge appropriately, make decisions, and keep going when results take longer than expected.
After 17 years of coaching entrepreneurs, Kristen has seen a recurring pattern: people often don't abandon their business dreams because their ideas lack potential. They abandon them because they don't believe they're ready, don't trust themselves, or give up before their work has had a chance to find its audience.
This book explores how to change that.
This Book Is for You If...
- You have a business idea you can't seem to let go of, but haven't fully committed to it.
- You're a coach, consultant, author or expert who knows you have something valuable to offer but struggles to stand out.
- You've invested in training, certifications and programs, yet still don't feel ready to launch.
- You've built a business that looks successful on paper but no longer feels like an expression of who you are.
- You're tired of comparing yourself to others and want to build something distinctive.
- You know you're capable of more but need the clarity and confidence to move forward.
You don't have to become someone else to succeed.
You have to become more fully yourself, and learn how to build a business around that.
Meet the Author
Kristen White is an award-winning business coach, former television journalist, author and founder of Orange Cat Media & Marketing.
For more than 17 years, she has helped entrepreneurs, coaches, authors, speakers and experts turn their knowledge into businesses, personal brands and opportunities for greater visibility and revenue.
The author of two books and a Gold Stevie Award winner, Kristen combines practical business strategy with a deep understanding of the personal transformation required to become a successful entrepreneur.
Her work has shown her that building a business isn't simply about choosing a niche, creating an offer and learning marketing. It's also about trusting your ideas, finding your voice, being willing to stand out, and developing the courage to keep going.
Your Soul Has a Business Plan brings these lessons together for the next generation of entrepreneurs ready to build something truly their own.
Be Among the First to Know
Your Soul Has a Business Plan — Coming Early 2027
Join the early reader list for book release announcements, special invitations, and insights from Kristen on discovering and building a business that reflects who you really are.
Ready to Build Your Business Now?
You Don't Have to Wait for the Book.
If you're ready to turn your expertise, ideas or experience into a clear business strategy, Kristen also works privately with entrepreneurs through the Orange Cat Authority IntensiveTM. This personalized 1.5-day experience helps you clarify your positioning, develop compelling offers, build your authority platform, and create a strategy for attracting clients and opportunities. Your engagement also includes a personalized Authority Blueprint and 60 days of strategic activation support.
Your Soul Has a Business Plan
Coming Early 2027 | Kristen White
The business only you can build begins with the person only you can be.